traversal

TL;DR. Traversal sells software that uses artificial intelligence (AI) to investigate problems in live business software systems. The software investigates incidents, ranks alerts, and finds their causes. Its users include engineers who maintain reliable systems and respond to incidents. Traversal does not publish prices on its pricing page. Traversal publishes case study results. We did not independently verify these results.

Overview

Traversal calls its product an AI SRE platform. SRE means site reliability engineering. This is the work that keeps production software systems running reliably (source). Traversal says the platform diagnoses and fixes production incidents (source). Traversal also says it ranks alerts. Traversal says it helps teams predict effects before they release software changes (source).

Traversal says two proprietary systems power the product. Their names are Production World Model™ and Causal Search Engine™ (source). A petabyte is a unit for very large amounts of data. Traversal says the product can handle petabytes of data across separate platforms (source).

Fortune reported that the founders started Traversal in 2023 (source). Traversal names four founders: Anish Agarwal, Raaz Dwivedi, Raj Agrawal, and Ahmed Lone (source). The Traversal website identifies Anish Agarwal as a professor at Columbia University (source). It identifies Raaz Dwivedi as a professor at Cornell Tech (source). Cornell Tech reported that Traversal has headquarters in New York City (source).

In June 2025, Traversal announced $48 million across its seed and Series A rounds (source). Sequoia led the seed round. Kleiner Perkins led the Series A (source).

Traversal's blog announces a $120 million Series B at a $1 billion valuation (source). The blog says Kleiner Perkins, Redpoint Ventures, and Khosla Ventures co-led this round. It says Sequoia and Battery Ventures also took part (source). We did not verify the total funding amount. The blog index dates the Series B announcement November 3, 2026 (source). We did not verify a current employee count.

Market Impact

Traversal targets SRE for complex production environments (source). In June 2025, Traversal announced $48 million in seed and Series A funding. Sequoia and Kleiner Perkins led these rounds (source).

Bratin Saha of DigitalOcean spoke to Fortune. He said Traversal helped resolve problems 37% faster over six months (source). The Traversal case study says DigitalOcean runs Traversal in its own environment. Traversal can read data there but cannot change it. Traversal connects to nine systems there (source).

The following results come from case studies that Traversal publishes. We did not independently verify these results. Root cause analysis (RCA) identifies the underlying cause of a problem. The PepsiCo case study reports 80% RCA accuracy (source). It says Traversal freed over 500 engineering hours each month for the applications that used Traversal (source). A Fortune 100 financial services case study reports 82% RCA accuracy within scope (source).

Mean time to resolution (MTTR) measures the average time to resolve problems. The case study reports a 32% reduction in potential MTTR (source). That case study does not name the customer.

Traversal reports a strategic investment from Amex Ventures (source). It also reports a partnership in which American Express uses Traversal technology (source).

Datadog is one competitor. On December 2, 2025, Datadog made Bits AI SRE generally available to all Datadog users (source). Datadog says Datadog platform data powers this agent (source).

Traversal does not publish prices on its pricing page. Its pricing page starts with a personalized walkthrough (source). We did not get market share data.

How Users Rate It

A third-party directory lists Traversal at 4.5 stars from 8 G2 reviews (source). The directory does not link to a G2 profile. We did not check this rating directly on G2.

PeerSpot says it has not yet collected reviews for Traversal (source). We did not confirm the rating and review counts on the AWS Marketplace listing. SpotSaaS labels its Traversal page November 2026 and shows no reviews (source).

Traversal publishes its own customer case studies. These are vendor statements, not independent reviews. The DigitalOcean case study says Traversal is in General Availability across DigitalOcean engineering. It says more than 50 engineers use it per month (source). The case study also covers in-scope incidents over three months. A pull request (PR) proposes a software change.

The case study says Traversal found relevant system records, measurements, or PRs in 73% of these incidents (source).

A senior DigitalOcean technology executive gave this statement:

"We ran [Traversal] through multiple use cases, and every single time, they knocked it out of the park." (source)

The Cloudways case study says Traversal started as a pilot with 500 Cloudways WordPress customers (source). The case study says Cloudways Copilot uses Traversal to find and fix application problems (source). Cloudways Copilot became generally available in August 2025 for all 845k+ customer applications (source). The case study says Cloudways Copilot does over 1,000 investigations per day (source). Cloudways representatives and customers give positive testimonials on this vendor page (source).

Stackpick Editorial reviewed Traversal and last verified the page in July 2026 (source). It names three barriers. Traversal does not publish prices on its pricing page. Buyers must contact its sales team. Smaller environments may not get proportional value. Automatic problem correction needs organizational trust and careful controls (source).

Stackpick says it bases the review on Reddit, Hacker News (HN), and G2 feedback.

It cites no individual reviews that a reader can trace (source).

Classification

Category: AI SRE platform. SRE means site reliability engineering (source).

Functions: Traversal describes four functions. These are automated incident detection, root cause analysis (RCA), alert ranking, and self-healing (source, source). Self-healing means that the software automatically fixes a diagnosed problem (source).

Target users: Traversal names site reliability engineers, platform engineers, and engineers assigned to respond to incidents (source).

Integrations connect different software systems. The integration documentation lists Slack, Datadog, and GitHub, with others (source).

Product Lineup

Traversal names two core systems. Traversal says the Production World Model™ maps your system in real time (source). Telemetry means data that systems send about their operation. Traversal says the Causal Search Engine™ reorganizes telemetry to find causes across connected systems (source).

Each investigation returns a root cause analysis (RCA). The RCA has a root cause summary, evidence citations, a timeline, and recommended next steps (source).

Traversal sells AI agents called "Workers". Traversal says Incident Workers are generally available. It says Alert Workers are in public beta, a public testing stage (source). The blog index dates this announcement September 2, 2026 (source). Workers run in Slack and Microsoft Teams (source). Alert Workers show novel alerts with the reasoning attached (source).

The Workers console is a web interface to deploy, manage, and measure Workers. It adds live working notes and private chat (source).

Traversal lists integrations with Datadog, Grafana, Prometheus, CloudWatch, GitHub, GitLab, Jira, PagerDuty, Slack, and Microsoft Teams (source). Users can add custom tools through MCP servers. MCP means Model Context Protocol, a standard way to connect AI applications to tools (source). Traversal says integrations are read-only by default. Slack and Microsoft Teams are the exception, because Traversal posts findings there (source).

An application programming interface (API) lets software systems communicate. The Sessions API starts investigations. It also sends follow-up questions and fetches results (source). It has three modes: auto (default), deep, and fast (source). The Traversal MCP server lets clients such as Claude Code, Cursor, and Claude Desktop run investigations. Its network address is https://api.traversal.com/mcp (source).

Users can work in the web app at app.traversal.com, in Slack, or in MCP applications (source). Workers also support Microsoft Teams (source). The reviewed pages do not identify mobile apps.

Software as a service (SaaS) means software that a provider runs for customers. Single-tenant SaaS gives each customer separate infrastructure. Bring Your Own Cloud (BYOC) uses the customer cloud account. Traversal offers all three options (source). Traversal meters investigations in credits (source). Organization admins can set usage limits (source).

The contract sets the organization ceiling (source). The pricing page lists no fixed prices or public plan tiers (source).

The November 10, 2026 changelog says Traversal now shows visualizations with investigation results. They appear in the web app and as images in Slack and Microsoft Teams (source).

How It Makes Money

Traversal sells through a personalized pricing discussion (source). The pricing page names these inputs: investigation volume, environment and scope, team size, on-call structure, and capabilities (source). The page promises a path to a pilot or production deployment (source). The page does not say if pilots are free. It gives no free-tier terms.

Traversal meters each new investigation in credits. Traversal does not charge more credits for follow-ups to an existing investigation (source). The customer contract sets an organization-wide ceiling (source).

The AWS Marketplace listing shows $1,000,000.00 for a 12-month AI SRE contract option (source). The listing asks customers to request a private offer for a custom quote (source).

The Next Web reported a growth claim from Traversal. Traversal says its annual recurring revenue (ARR) grew nine times since the start of the year (source). It also reported that Agarwal declined to give Forbes revenue figures (source). Absolute revenue is unknown.

Traversal says it raised a $120 million Series B at a $1 billion valuation (source). We did not verify the total funding amount. Sacra gives no numeric total addressable market estimate for Traversal (source).

Leadership & Team

Traversal names four founders: Anish Agarwal, Raaz Dwivedi, Raj Agrawal, and Ahmed Lone (source). The About page gives their education and prior work. One founder bio lists a Ph.D. in Computer Science at MIT. It also lists prior work at Basis and Arbilex (source). We did not verify the executive titles of the founders.

Traversal announced new sales and marketing leaders (source). The announcement names Jim Cavanaugh as Senior Vice President (SVP) of Worldwide Sales. It names Ryan Powers as SVP of Marketing. It names Patrick Wade as Vice President (VP) of Worldwide Field Engineering. It names Scott Gorman as Regional Director of East Coast Sales. It names Michael Kowal as Regional Director of West Coast Sales (source).

The announcement also names Maxime Petazzoni as Head of Engineering (source). The blog index dates the leadership announcement March 11, 2026 (source).

Traversal says the six new senior leaders together helped Cribl and Redis grow (source). It also says they built the SignalFx real-time analytics platform, which later became Splunk APM (source). Traversal does not say which person has each experience.

The launch post names investors and supporters, such as Bogomil Balkansky of Sequoia and Mamoon Hamid of Kleiner Perkins (source). The post gives none of them a board or advisor title. The reviewed sources do not identify formal board members or advisors. We did not verify a current employee count.

Trust & Compliance Posture

Traversal says it maintains a SOC 2 Type II attestation (source). SOC 2 Type II is an independent audit report on security controls over a period of time. GDPR is the General Data Protection Regulation. HIPAA is the Health Insurance Portability and Accountability Act. Traversal says it aligns with GDPR and HIPAA requirements (source). Traversal says external specialists regularly test its defenses against attacks (source).

These are vendor statements. We did not see the reports.

A business associate agreement (BAA) sets duties for handling protected health information (PHI). The documentation says HIPAA alignment needs a BAA for PHI (source).

The Traversal Trust Center lists SOC 2 Type 2 and Application Penetration Testing documents (source). Users can request access to the security documentation (source).

Traversal says it does not use your identifiable data for cross-customer training, model improvement, or service optimization. This rule applies unless you agree (source). This statement covers identifiable data only. Traversal keeps system monitoring data only as needed under the customer agreement (source).

Multi-tenant SaaS uses software controls to separate customers on shared infrastructure. Single-tenant SaaS and BYOC run on dedicated infrastructure (source). Access is read-only unless the customer grants broader permissions (source). Traversal posts findings to Slack and Microsoft Teams (source).

AES-256 protects stored data through encryption. TLS 1.3 protects data during transfer. Traversal documents both controls for BYOC (source). Traversal says it keeps stored data in the customer cloud account. Traversal says stored data can leave for services that the customer configures, such as Slack. Separate telemetry rules also apply (source).

Usage telemetry always leaves the customer environment (source). System telemetry leaves by default. The customer can choose to keep it inside the environment (source).

Single sign-on (SSO) lets users access services through one identity provider. Traversal supports SSO, Google sign-in, and sign-in links by email (source). Role-based access control sets permissions by user role. Traversal has three organization roles: Setup User, Member, and Admin (source).

SCIM is a standard that creates and removes user accounts automatically. Traversal does not currently support SCIM. Administrators must create and remove user accounts manually (source). The Event Logs API lists audit events and requires the admin role. It is in beta, a testing stage, under /v0/event-logs (source).

We did not research breach history.

Target Audience & Use Cases

Traversal says it serves enterprise customers (source). It says it targets the most complex production environments (source). Traversal has its headquarters in New York City (source). Traversal states a 2026 goal to become the leading AI SRE platform for global financial institutions (source).

The documentation names site reliability engineers, platform engineers, and engineers assigned to respond to incidents as target users (source). Traversal says engineers and operators get one natural-language interface across their data sources (source).

Traversal lists use cases across detection, response, problem correction, and prevention (source). These include alert ranking, incident RCA, self-healing, and production support. They also include warnings about risky pull requests and software releases before an incident (source).

Customer examples cover several sectors. PepsiCo is a food and beverage company (source). DigitalOcean is a public cloud provider (source). Cloudways is a managed cloud hosting platform (source). One unnamed customer is a global cryptocurrency exchange (source). Another is a Fortune 100 financial services company (source).

These examples do not show adoption rankings.

At PepsiCo, the OnePepsiCo Operations Centre (OnePOC) team responds first to production incidents (source). The Traversal customers page quotes Vinod Chilakalapudi, Director of IT Operations, PepsiCo (source). More than 50 DigitalOcean engineers use Traversal per month (source).

Cloudways serves digital agencies, developers, and small businesses (source). These are Cloudways customers. This evidence does not show that they buy from Traversal directly. Customer counts by segment, geography, or company size are unknown.

Chiri Analysis

Chiri Score: 66/100

Verdict

Best for:

• Large enterprises with complex production systems that span many system monitoring tools

• SRE, platform engineering, and on-call teams that work in Slack or Microsoft Teams

• Regulated organizations that need single-tenant SaaS or BYOC deployment

• Financial services firms, which Traversal names as a 2026 focus

• Teams that want AI investigations through an API or MCP applications such as Claude Code and Cursor

Not for:

• Small teams, because a third-party editorial review says smaller environments may not get proportional value

• Buyers who need public, self-serve pricing or a stated free tier

• Organizations that require SCIM for automatic user provisioning

• Teams that need a mobile app, because the reviewed pages do not identify one

• Buyers who need independent, verified review data before they buy

Head-to-head

Frequently Asked Questions

Is Traversal SOC 2 compliant?

Traversal says it maintains a SOC 2 Type II attestation. SOC 2 Type II is an independent audit report on security controls over a period of time. The Traversal Trust Center lists SOC 2 Type 2 documents. Users can request access to them. This review did not see the SOC 2 report. The SOC 2 claim is a vendor statement.

How much does Traversal cost?

Traversal does not publish prices or plan tiers on its pricing page. Buyers must have a personalized pricing discussion. Traversal meters each new investigation in credits. Follow-up questions on an existing investigation do not use more credits. AWS Marketplace shows $1,000,000.00 for a 12-month AI SRE contract option. AWS Marketplace also asks customers to request a private offer for a custom quote.

The pricing page does not say if pilots are free.

Who are Traversal's competitors?

Datadog is one competitor. Datadog made Bits AI SRE generally available to all Datadog users on December 2, 2025. Bits AI SRE uses Datadog platform data. Resolve AI also markets agents that investigate production incidents. This review did not verify the Resolve AI claim. The report has no market share data.

Is Traversal good for enterprise use?

In the Chiri view, Traversal fits large enterprises with complex systems. The view has limits. Traversal offers SaaS, single-tenant SaaS, and BYOC (Bring Your Own Cloud) deployments. Traversal supports SSO and role-based access control. SCIM is a standard that creates and removes user accounts automatically. Traversal does not currently support SCIM.

The Event Logs API for audit events is still in beta.

Can Traversal run in my own environment?

Yes. Traversal offers BYOC deployment. In a BYOC deployment, Traversal runs in the customer's cloud account. Traversal documents AES-256 encryption at rest and TLS 1.3 in transit for BYOC. Usage telemetry always leaves the customer environment. System telemetry leaves by default, but the customer can keep it inside.

The DigitalOcean case study describes an on-premises deployment with read-only access.

What tools does Traversal integrate with?

Traversal lists integrations with Datadog, Grafana, Prometheus, CloudWatch, GitHub, GitLab, Jira, PagerDuty, Slack, and Microsoft Teams. Users can add custom tools through MCP servers. MCP means Model Context Protocol, a standard way to connect AI applications to tools. Integrations are read-only by default. Slack and Microsoft Teams integrations can post investigation results.

Does Traversal use customer data to train its models?

Traversal says it does not use identifiable customer data for cross-customer training, model improvement, or service optimization. This rule applies unless the customer agrees otherwise. The statement covers identifiable data only. Traversal says it keeps system monitoring data only as needed under the customer agreement.

What do users say about Traversal?

Independent review data is thin. A third-party directory lists Traversal at 4.5 stars from 8 G2 reviews. This review did not check that rating on G2. PeerSpot and SpotSaaS showed no reviews. We did not confirm the AWS Marketplace review counts. Traversal publishes positive customer case studies, but these are vendor statements.

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Reviewed by Chiri Atlas Research Desk (AI Tooling Analyst) on 2026-11-11.

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Research sources

• https://resolve.ai/product/ai-sre

• https://sequoiacap.com/article/partnering-with-traversal-because-every-engineer-remembers-their-first-time-troubleshooting

• https://www.kleinerperkins.com/perspectives/traversal_series_a/

• https://www.traversal.com/blog

• https://www.traversal.com/blog/built-for-the-enterprise-run-by-the-enterprise-traversal-introduces-seven-launches-that-put-platform-teams-in-control

• https://www.traversal.com/blog/knowledge-bank-closing-gap-between-data-driven-ai-tribal-knowledge

• https://www.traversal.com/press