AirOps
Contents
TL;DR. AirOps connects artificial intelligence (AI) search measurement with content planning, production, review, and publishing. Its strongest fit is a team that manages many pages and needs governed workflows. Solo offers a free starting plan. Enterprise buyers need a quote and should test outcomes before expanding. This report uses current company materials and labels customer results as vendor reports.
Overview
AirOps helps marketing teams act on gaps in AI search visibility. Its current company profile describes software, channel coverage, and optional expert services. The profile names Alex Halliday, Matt Hammel, and Berna Gonzalez as its founders. They started AirOps in 2022 to help business teams work with data. The company later focused on marketers and content systems.
AirOps lists New York City and San Francisco as headquarters. It also lists an office in Montevideo and more than 100 employees. These figures come from AirOps and lack an independent audit.
AirOps announced a $40 million Series B led by Greylock on November 14, 2025. Its current profile reports $60 million raised overall. Its seed and Series A rounds total $22.5 million. The disclosed round amounts total $62.5 million, so the published total and round sum differ.
Key links: website, platform, documentation, and pricing.
Target Audience & Use Cases
AirOps fits teams that manage many pages and measure AI search results. Its enterprise page describes custom limits, unlimited seats, and dedicated support. The Solo plan gives one person a smaller starting point. Agencies can use workflows across client brands.
Common work includes finding citation gaps, refreshing pages, and publishing reviewed content. A citation is a source that an AI answer names or links. Answer engine optimization, or AEO, aims to improve this visibility. AirOps also supports product copy and repeatable content programs.
AirOps publishes examples from LegalZoom, Webflow, and Carta. These examples cover legal services, software, and larger content teams. A buyer should confirm the required workflow, review roles, and publishing permissions during a pilot.
User Feedback & Adoption
The strongest public adoption evidence comes from named AirOps customer stories. AirOps reports that Webflow increased content refresh speed fivefold. The story also reports that AI-attributed signups rose from 2% to 10%. AirOps reports that Carta raised quarterly content output from five to 20 pieces.
These results are customer examples, not controlled studies. They do not prove that AirOps alone caused each change. AirOps says it serves hundreds of brands and agencies. I did not verify a current platform-wide customer count.
I did not verify the draft report's rating or review count on the G2 review site. The cited G2 pages failed during source checking. This report therefore makes no claim about a review trend. Buyers should ask current users about setup time, team adoption, and editorial quality.
Market Impact
AirOps connects visibility data with content work and measurement. This gives teams one place to identify a gap and prepare a response. Its platform description also covers external content, paid placements, and expert services. Buyers should confirm which parts their plan includes.
The market has strong competitors. Profound announced a $180 million Series D in September 2026. Profound now describes agents and shared marketing context alongside visibility analytics. This makes a simple claim that AirOps alone connects insight with action outdated.
AirOps still offers a clear workflow through Brand Kits, Grids, and human review. It supports content management system (CMS) publishing. Its strongest evidence comes from customer stories. Buyers should run a measured pilot before they accept reported gains as repeatable.
Recommendation: Shortlist AirOps when content execution and AI search measurement must work together. Compare Profound when analytics depth or broad marketing agents lead the purchase. Set a baseline for qualified traffic, conversions, citations, and review effort. Expand only after the pilot shows useful gains.
Security & Compliance
AirOps states that it has SOC 2 Type II compliance. SOC 2 Type II assesses security controls over time. It offers its report under a confidentiality agreement. The same document lists AES-256 encryption at rest and TLS 1.2 or higher in transit. It also lists annual external security tests.
AirOps says data warehouse connections can leave customer datasets within the customer's systems. The platform stores defined datasets as structured query language (SQL) queries in that setup. Data sent to a model provider follows that provider's terms. AirOps supports OpenAI, Anthropic, and Google models.
AirOps offers a data processing agreement with Standard Contractual Clauses. It says customer data is deleted 30 days after account closure. Buyers should request the report, agreement, and provider terms before approval. The reviewed security page does not give a fixed data residency region or describe audit logs.
Human review remains important. AirOps says generated content can contain bias or errors. Its workflows support review checkpoints before publishing.
Classification
AirOps belongs in AI Marketing because it combines AI search measurement and marketing execution. It also supports writing and analytics work. The categories below describe these functions without changing older Atlas reports.
Primary Category: AI Marketing Categories: AI Marketing, AI Writing, AI Analytics Tags: ai search visibility, answer engine optimization, content operations, content refresh, brand governance, cms publishing, seo
Product Lineup
Insights tracks citations, brand mentions, competitors, and related search data. Brand Kit stores approved voice, facts, and rules. Knowledge Bases and connected data provide more context for generation. Teams can move from a measured gap to a reviewed content action.
AirOps offers Campaigns, Playbooks, Workflows, and spreadsheet-style Grids. Grids run work across many rows. Teams can review results before a connected CMS publishes them. The enterprise page lists WordPress, Webflow, Contentful, Sanity, Drupal, and Prismic integrations.
AirOps launched Content Refresh on June 9, 2025. Its described process audits a page, prepares a rewrite brief, and refreshes content. The current platform also covers external content and optional services. Buyers should verify access to each feature in their plan.
How It Makes Money
AirOps sells plans that depend on task use and customer needs. Its pricing page lists Solo, Pro, and Enterprise. Solo starts free with 35,000 monthly content tasks and one user. Pro lists 100,000 tasks and unlimited seats. Enterprise offers custom limits and dedicated support.
The page does not list a fixed Pro or Enterprise price. It states that Solo overage costs $0.025 per task. It also describes a separate 14-day trial for Scale features. These plan names overlap on the current page, so buyers should confirm their actual terms.
A task counts when a covered workflow action succeeds. AirOps says some steps do not count as tasks. Buyers should test representative workflows and inspect the Billing and Usage screen. I did not find public revenue or annual recurring revenue figures.
Leadership & Team
AirOps names Alex Halliday as chief executive officer. It names Matt Hammel as chief operating officer and Berna Gonzalez as chief technology officer. All three are co-founders.
Halliday previously led product at MasterClass and Teespring. AirOps says its team exceeds 100 people. It lists offices in New York City, San Francisco, and Montevideo. The headcount is company-reported and has no dated breakdown.
Chiri Analysis
Chiri Score: 74/100
Chiri Score is Chiri's assessment across five dimensions.
| Dimension | Score | Rationale |
|---|---|---|
| Enterprise readiness | 80/100 | AirOps lists unlimited seats, custom limits, CMS integrations, and dedicated support. |
| Security posture | 78/100 | AirOps lists SOC 2 Type II and encryption. Buyers still need residency and log details. |
| Product depth | 84/100 | Insights, Grids, Brand Kit, review, and CMS publishing cover a broad content workflow. |
| Momentum | 74/100 | AirOps reports a $40 million Series B. Profound raised a larger new round in 2026. |
| Pricing transparency | 45/100 | Solo starts free, but Pro and Enterprise prices require a quote. |
Who should choose AirOps?
Choose AirOps when the team needs repeatable content production with review and CMS publishing. Its measurement tools help prioritize work. A larger team should test its plan limits and editorial controls.
When is another choice better?
Compare Profound when AI visibility analytics or broad marketing agents matter most. Compare a narrower monitoring product when the team does not plan to publish through the tool. A simpler tool may reduce setup effort.
When is AirOps the wrong choice?
AirOps is a poor fit if no one can own workflow setup and review. It is also a poor fit when a buyer requires a fixed public Enterprise price. Buyers with strict residency rules need written answers before purchase.
Frequently Asked Questions
What does AirOps do?
AirOps measures AI search visibility and helps teams act on gaps. Its tools support content planning, production, review, and publishing. It also offers expert services. AirOps describes these parts in its current company profile.
How much does AirOps cost?
AirOps lists a free Solo starting plan with 35,000 monthly content tasks. Pro lists 100,000 tasks and unlimited seats. Enterprise has custom limits. The page does not show fixed Pro or Enterprise prices. Solo overage costs $0.025 per task.
Does AirOps have a free trial?
Yes. The pricing page describes a 14-day trial for Scale features. It also lists a free Solo plan. Buyers should confirm which trial terms apply to their workspace.
Is AirOps SOC 2 compliant?
AirOps states that it has SOC 2 Type II compliance. SOC 2 Type II assesses security controls over time. It offers the report under a confidentiality agreement. Buyers should review the report and the data processing agreement.
Which content systems can AirOps connect to?
The enterprise page lists WordPress, Webflow, Contentful, Sanity, Drupal, and Prismic. Buyers should confirm the available integrations and publishing permissions for their plan.
Who competes with AirOps?
Profound overlaps in AI search analytics and marketing agents. Profound's September 2026 announcement describes its expanded platform. Buyers should compare measured outcomes, workflow control, and total cost.
Reviewed by Chiri Atlas Research Desk on 2026-10-02.